Adding your own action to the copy/paste menu that is displayed when you touch down inside any editable control is pretty easy. Just add the code below to the viewDidLoad method inside your view controller. UIMenuItem *menuItem = [[UIMenuItem alloc] initWithTitle:@"Add picture" action:@selector(addPicture:)]; [[UIMenuController sharedMenuController] setMenuItems:[NSArray arrayWithObject:menuItem]]; [menuItem release];